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March 6, 2025

5

min read

Building a More Sustainable Future: Key Takeaways from the Los Angeles E-Commerce Summit

Diz Petit

Founder, CEO

Attending the Los Angeles E-Commerce Summit was an incredible experience filled with insightful discussions, meaningful connections, and exciting opportunities to expand LiquiDonate’s mission of creating a seamless, sustainable solution for excess inventory.

Attending the Los Angeles E-Commerce Summit was an incredible experience filled with insightful discussions, meaningful connections, and exciting opportunities to expand LiquiDonate’s mission of creating a seamless, sustainable solution for excess inventory.

From the panels on authenticity in e-commerce marketing to technology-driven supply chains and the future of e-commerce, the event highlighted how innovation and sustainability are shaping the industry. LiquiDonate is at the heart of this transformation—helping brands turn surplus goods into impactful donations while streamlining logistics.

A Day of Insightful Conversations & Partnerships

One of the most exciting aspects of the event was the conversations with brands and partners eager to integrate sustainability into their operations.

✅  Retailers looking to donate: We connected with multiple brands, all of whom have surplus inventory in need of a sustainable solution. Instead of letting it go to waste, LiquiDonate is ready to help these items find a second life.

✅  Expanding integration opportunities: We had great discussions about ERP and Shopify integrations, ensuring that donating excess inventory becomes as easy as possible for retailers.

✅  Sustainability in e-commerce: A conversation with Tanuja from Henkel brought up a fascinating point—will younger generations maintain their commitment to sustainability as they face financial pressures like rent and bills? It’s a question we must consider as we continue to drive change, ensuring sustainable choices are not just an option, but the most accessible and cost-effective solution.

Key Takeaways from the Panels

The event’s panels were packed with insights on e-commerce innovation, operational efficiency, and community-driven marketing:

📌  Technology-Driven Supply Chains – Featuring leaders from Saltbox, Goodr, ThirdLove, FabFitFun, and The Wonderful Company, this discussion emphasized how automation, logistics, and smart integrations can reduce waste and improve efficiency—an approach that aligns with our goal at LiquiDonate.

📌  The Power of Authenticity & Community in E-Commerce Marketing – Speakers from OuterBox, John Paul Mitchell Systems, Windsor Fashions, Fabkielsa, and Prime Line Products discussed how brands can foster real engagement and loyalty—values that tie directly into sustainability and social impact.

📌  Shaping the Future of E-Commerce – This session featured Cary Lawrence (Decile), Kristine Cruz (A24’s Half Magic Beauty), and Tanuja Singeetham (Henkel), diving into data-driven marketing, evolving consumer behavior, and the role of sustainability in shaping tomorrow’s retail landscape.

The Future is Circular – Let’s Work Together

The energy at the Los Angeles E-Commerce Summit reinforced that sustainability and innovation go hand in hand. Retailers are looking for seamless, tech-driven solutions to reduce waste, and LiquiDonate is here to make it happen.

If you’re a brand, retailer, or logistics provider looking to integrate sustainable donation solutions, let’s connect! Reach out to LiquiDonate here to learn how we can help you turn excess inventory into impact—effortlessly.

Get in touch today to explore integration, beta testing, or partnership opportunities!

Let’s Connect

LiquiDonate is the first returns platform designed for sustainability. We connect returns directly to nonprofits, upcycle, or resell to reduce waste.

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