LiquiDonate Named "World Changing Idea" by Fast Company

May 14, 2024
Nicole BroseDirector of Marketing

LiquiDonate's flagship software, Magic Matches, has been selected as a Finalist in Fast Company's prestigious World Changing Ideas Awards for 2024. This recognition marks a significant milestone for the company as it underscores our mission of accelerating the world's transition to a circular economy through scalable technology solutions. Join us as we celebrate this honor and our commitment to driving positive change through innovative inventory solutions.


We're thrilled to announce that LiquiDonate's flagship software, Magic Matches, has been selected as a Finalist in Fast Company's prestigious World Changing Ideas Awards 2024. This recognition marks an important milestone for our company, highlighting our commitment to advancing the world's shift towards a circular economy with scalable technology solutions.

World Changing Ideas Software Finalist 2023

Fast Company's annual World Changing Ideas Awards spotlight projects and initiatives that are pushing boundaries, effecting positive change, and leaving a lasting impact on our world. With categories ranging from sustainability and social justice to technology and corporate social responsibility, the awards honor diverse efforts that are shaping our collective future.

Magic Matches represents a pioneering solution to one of the retail industry's most formidable challenges: the returns crisis. Each year, returns cost retailers $816 billion, while simultaneously contributing to environmental degradation through landfill waste and shipping emissions. LiquiDonate's innovative platform directly addresses this issue by redirecting unsellable inventory, including returns, from retailers to nonprofit organizations in need. Since its inception, Magic Matches has facilitated the redistribution of over 9 million items valued at $33 million from more than 80 participating retailers to nonprofit recipients. Notably, our platform has enabled retailers to achieve an average of an 83% reduction in returns shipping distance, effectively mitigating emissions associated with reverse logistics.

Headquartered in San Francisco, LiquiDonate is committed to advancing the circular economy through cutting-edge technology solutions. Our dedication to transparency, sustainability, and social responsibility underpins every aspect of our work as we strive to reshape the future of retail for the betterment of communities worldwide.


As we stand among the finalists in Fast Company's World Changing Ideas Awards, we are deeply honored and inspired by the global array of innovative solutions being recognized. Now more than ever, we believe in the power of collaboration and creativity to address the world's most pressing challenges. Together, we can build a future where sustainability, equity, and innovation thrive.

Stay tuned for Fast Company's Spring 2024 issue, where you'll see LiquiDonate mentioned alongside remarkable projects and organizations driving positive change around the globe. And to all our partners, supporters, and team members who have contributed to our journey: Thank you!

Read about the other honorees in our category here:


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